DQ® Orange Julius® Opens in Salinas, CA

Dairy Queen® Brings Newest Treat Concept to the City

May 07, 2012 SALINAS, Calif. – The Dairy Queen® system always has been about sharing smiles and stories. Now the treat category leader and one of the leaders in quick service restaurants has opened its newest, most exciting treat concept, a DQ® Orange Julius® store in Salinas. The location offers all of the amazing Dairy Queen soft-serve treats and cakes as well as Orange Julius products including an array of fruit beverages and smoothies. Located within Northridge Mall at 1346 Northridge Center, the 680 square-foot location employs a staff of 12.

“I am thrilled to have the DQ Orange Julius store in Salinas open and ready to serve our customers,” said new operator Bruce Clarke. “The Dairy Queen system is the worldwide treat leader and we’ve paired an innovative exciting design with a fabulous selection of cravable treats including all of the Dairy Queen and Orange Julius favorites. Our customers will love what we’re bringing to the Salinas community.”

The DQ Orange Julius store in Salinas features DQ favorites, such as the iconic Blizzard® Treats, MooLatté® frozen coffee flavored beverages, Blizzard Cakes and a wide variety of other soft-serve items, as well as the full line of Orange Julius premium fruit smoothies and fruit-blended beverages.

“We are looking to provide the Salinas community with a great treat location, from that morning smoothie to the after-the-movie Blizzard Treat,” said Clarke.

For more information about the Dairy Queen system, visit DairyQueen.com. Become a Dairy Queen friend on Facebook at facebook.com/dairyqueen and follow the Dairy Queen system on Twitter at twitter.com/#!/DairyQueen.

Salinas DQ Orange Julius store at a glance:

Employees: 12

Square footage: 680 square feet

Hours of operation: Monday through Saturday 10 a.m. to 9 p.m., Sunday 11 a.m. to 7 p.m.

Contact Information: Store phone number: 831-444-9900

About ADQ

American Dairy Queen Corporation (ADQ), which is headquartered in Minneapolis, Minn., develops, licenses and services a system of more than 6,000 Dairy Queen® stores in the United States, Canada and 18 other countries. ADQ is part of the Berkshire Hathaway family, a company owned by Warren Buffett, the legendary investor and CEO of Berkshire Hathaway. For more information, visit DairyQueen.com.

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